WHY Coaching


Ability to Do What They Do Best

Sixty percent of employees say the ability to do what they do best in a role is “very important” to them. Male and female employees and employees of all generations place the greatest importance on this aspect of a job.

Employees do their best in roles that enable them to integrate their:

  • Talent (the natural capacity for excellence),
  • Skills (what they can do) and
  • Knowledge (what they know).

Essentially, “do what I do best” comes down to matching the right person with the right role and the right culture.

When employees are a mismatch for their role and organization, they often struggle to succeed or become bored and restless. Their days — even their careers — can feel wasted, along with their sense of purpose. Workers want roles and employers that allow them to make the most of their strengths.